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1 IN 2 WOMEN

RATE THEMSELVES
LESS CONFIDENT THAN MAN*

TO FIGHT THE CONFIDENCE GAP



OUR COMMITMENT

TO FIGHT THE CONFIDENCE GAP

Facing a global confidence crisis impacting 74% of women in key career moments*, Kérastase launched Power Talks in 2023.

In 2024, the program has expanded to 16 countries, mentoring more than 5,600 women.
Through impactful mentorship and conversations, participants reported an 88% boost
in confidence according to the post-sessions survey**.



*Kérastase international survey (online interviews made by Scènes de Vie) on more than 2,500 women in the USA, China, Brazil, UK and France, August 2022
** Self-assessment survey after session, based on the number of beneficiaries in USA, France, Germany, Italy, Benelux. Spain, Portugal,Czech Republic, Poland, Turkey, Brazil, Mexico, India

JOIN FORCES WITH LINKEDIN ON A DIGITAL TRAINING

CLOSING THE CONFIDENCE GAP

The course is instructed by renowned mentorship expert and CEO of Step-Up, Delores Morton. In 20 minutes, the course equips young women with practical strategies to build confidence, harness their potential and drive meaningful change in their careers and beyond. It is permanently accessible globally, with closed-captions in 24 languages. LinkedIn Learning have provided the course completely complimentary to all users with a standard LinkedIn login.

ONE COURSE. ONE CONVERSATION. A LIFETIME OF IMPACT.

START TRAINING NOW

FOCUS ON FLASH MENTORING

WOMEN ARE 88% MORE CONFIDENT
AFTER FLASH MENTORING SESSIONS​

Together with [local NGO if landing page adapted locally, if not, keep Step Up], Kérastase implements 'flash mentoring' program, sharing the idea that one powerful conversation can have a profound and enduring impact. This type of mentoring allows both mentors and mentees quick access to conversations which can boost their confidence.

Kérastase also provides global content to support and enrich women, at every stage in their journey, towards boosting self-promotion, increasing self-esteem, and combatting imposter syndrome. Leveraging a strong and diverse community of inspiring female role-models and figures, content shares their journeys and perspectives about self-confidence and female empowerment, as well as concrete advice, tips and inspiration on how to dare to embrace one's own confidence and ambition.

OUR GLOBAL US PARTNER AND OUR LOCAL PARTNER

[Title, logo, and text to adapt locally]

Trough structured programs, focused support, and inspiring connections, Step Up helps girls, young women, and those who identify with girlhood and womanhood to define and achieve their unique visions of success. Connect at www.suwn.org.

stepup logo

As a leading haircare brand dedicated to expanding a woman's potential, we want to help build women's power to dare, and we believe we can do this by helping to bridge the confidence gap. Our brand cause delivers mentoring connections with real impact for young women who experience this gap.'.

— Rosa Cariço, Kérastase Global Président

Female friendships are crucial to my success, journey, joy. There were and still are so many moments when I was told no... These failures become lessons and they continue until the rest of your life

— Emily Ratajkowski, Kérastase Global Brand Ambassador​

@Emrata

MENTORING

YOUNG WOMEN TO GROW THEIR CONFIDENCE, ​
SO THEY CAN DEFINE AND ACHIEVE SUCCESS 
ON THEIR OWN TERMS.

Female friendships are crucial to my success, journey, joy. There were and still are so many moments when I was told no... These failures become lessons and they continue until the rest of your life

— Emily Ratajkowski, Kérastase Global Brand Ambassador​

@Emrata

INSPIRING

WOMEN TOWARDS SELF-CONFIDENCE THROUGH
INSPIRING EVENTS AND CONTENT,
HIGHLIGHTING STRONG FEMALE FIGURES.

I can’t promise I won't lose myself again, but I promise I keep trying to meet who I am becoming.

— Ebonee Davis, Kérastase Global Brand Ambassador​

@Eboneedavis

I can’t promise I won't lose myself again, but I promise I keep trying to meet who I am becoming.

— Ebonee Davis, Kérastase Global Brand Ambassador​

@Eboneedavis

INSPIRING

WOMEN TOWARDS SELF-CONFIDENCE THROUGH
INSPIRING EVENTS AND CONTENT,
HIGHLIGHTING STRONG FEMALE FIGURES.

I can’t promise I won't lose myself again, but I promise I keep trying to meet who I am becoming.

— Ebonee Davis, Kérastase Global Brand Ambassador​

@Eboneedavis

I can’t promise I won't lose myself again, but I promise I keep trying to meet who I am becoming.

— Ebonee Davis, Kérastase Global Brand Ambassador​

@Eboneedavis

Woman don’t want to just have stronger hair, she wants to be a stronger woman.

— Rosa Carriço, Kérastase Global Président

TRAINING

KÉRASTASE EMPLOYEES TO FIGHT
UNCONSCIOUS BIAS, AND FOSTER SELF-
CONFIDENCE IN THE WORKPLACE

Woman don’t want to just have stronger hair, she wants to be a stronger woman.

— Rosa Carriço, Kérastase Global Président

PODCAST ‘POWER
TALKS’

Discover Kérastase's inspiring podcasts featuring exceptional women who share their
experiences on developing their confidence, potential and impact on the world.

LISTEN ON OUR SPOTIFY
CLICKING

powertalks


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