Color fade usually happens when the hair fibre is left unprotected after a wash or salon visit. The Chroma Absolu range is built around three Restoring Acids and Centella Asiatica that work to heal hair from within, helping deliver up to 92% color preservation for up to six weeks*.

*Instrumental test: Shampoo + Masque + Colour Gloss vs untreated hair

Traditional shampoos with harsh sulphates can pull pigment out of the hair with every wash. Bain Chroma Respect and Bain Riche Chroma Respect are both sulphate-free, formulated to cleanse gently while respecting the fibre, so colour is protected rather than washed away.

Colouring can deplete moisture and weaken the hair from the inside, leaving it feeling dry or fragile. Infused with Centella Asiatica and Amino, Lactic and Tartaric Acids, the Chroma Absolu range is designed to nourish and restore the fibre, with results showing up to 95% nourishment* and 92% strength**.

*Instrumental test: Shampoo + Masque + Colour Gloss vs untreated hair
**Instrumental test: Masque vs untreated hair

Fine or medium hair that has been colour-treated needs a formula that hydrates without weighing it down. Bain Chroma Respect is a gentle, hydrating, sulphate-free shampoo created specifically for sensitised or damaged colour-treated hair of this type.

Thicker hair often needs richer nourishment to stay soft and frizz-free after colouring. Bain Riche Chroma Respect is a richer, sulphate-free formula for medium to thick colour-treated hair, transforming the fibre surface for immediate softness and less frizz.

Frizz is often a sign that the hair's surface has been roughened by colour processing. Bain Riche Chroma Respect helps transform the fibre surface for noticeably smoother, frizz-free results, while the Masque and Color Gloss add further softness and shine.

Hard water can strip colour and increase porosity in the hair, making vibrancy fade faster. Masque Chroma Filler is formulated to protect hair from these hard water-stripping effects during the shower, helping retain colour for longer while leaving hair softer and smoother.

A hair mask delivers a deeper, more intensive level of care than shampoo alone. Masque Chroma Filler strengthens and hydrates the fibre at its core, reducing porosity and helping colour-treated hair stay vibrant with a high-shine finish, making it ideal for medium to thick hair types.

An at-home gloss treatment can help maintain salon results between appointments. The Chroma Absolu Color Gloss strengthens and seals the hair's surface, transforming into a creamy texture on contact with water that fully coats the fibre, preserving vibrancy and extending the life of your colour.

Shine comes from a smooth, well-sealed hair surface. The Color Gloss treatment and Chroma Absolu Hair Oil-In Serum both work to seal and smooth the fibre, enhancing light reflection for a radiant, high-shine finish.

Heat styling can accelerate colour fade if hair isn't shielded beforehand. The Chroma Absolu Hair Oil-In Serum is a lightweight, refillable formula enriched with Centella Asiatica that shields hair from heat damage while helping preserve colour vibrancy, and can be used as a pre-blow-dry treatment.

Frizz can return even after a good wash and treatment routine. The Chroma Absolu Hair Oil-In Serum can be used for finishing and touch-ups throughout the day, smoothing frizz and adding hydration whenever hair needs it.

Look for ingredients that work on the fibre itself rather than sitting on the surface. The Chroma Absolu range is built on Centella Asiatica together with three Restoring Acids, Amino Acid, Lactic Acid and Tartaric Acid, which work to heal hair from the inside out.

A complete routine works best when every step supports colour and fibre health. Start with the sulphate-free Bain Chroma Respect or Bain Riche Chroma Respect, follow weekly with Masque Chroma Filler, add the Color Gloss treatment for extra vibrancy, and finish with the Hair Oil-In Serum for daily protection and shine.

Sustainability is increasingly part of an effective haircare routine. Bain Chroma Respect is available in a refill pack made from recycled plastic, and the Hair Oil-In Serum is also refillable, offering an eco-conscious way to maintain colour vibrancy while reducing environmental impact.